We can’t stop watching Virat Kohli and Anushka Sharma’s light-hearted take on Wedding Vows in the latest Manyavar ad
Indian star cricketer Virat Kohli and Bollywood’s popular actress Anushka Sharma’s latest Manyavar commercial is all set to win a million hearts! They say, “Marriage is an institution”. An institution of relationship, trust, companionship, belonging, and love. There is so much ballyhoo around the subject, that we today have forgotten the real essence behind “Marriage”. Reinterpreting the ‘saat vachans’ in a light-hearted and eventually kind of romantic, Virat and Anushka establish what marriage means to today’s youth in this Manyavar ad film.
‘Naye Rishtey- Naye Vadey’- The institution of marriage has experienced a sea of change in our country with the current generation taking it on as a partnership in the truest sense of the word. They usually go through the ceremony barely understanding the ‘saat vachans’ they are taking. The Manyavar commercial is a timely and well-executed idea that reinterprets with a fun take, the wedding vows. Through this film, they establish what marriage means to today’s youth – a commitment to trust, respect and above all, be equals.
The advertisement starring Virat Kohli and Anushka Sharma as guests at a wedding are shown looking at the couple getting married as the two in a mock-solemn role play narrate vows all the while uttering a different promise to each other. Role models for the youth today, these two were the perfect fit for what Manyavar as a brand is trying to convey. Enjoy the performance on the link below, as well as the important message, which is so meaningful in the times of Tinder swiping and fleeting attention spans.