One of the strongest voices in couture and fashion from India, Gaurav Gupta, the man and the brand, have carved a world that is future primitive, reflected through sculpture-like garments with a sense of infinity and rhythm. Changing the face of the quintessential sari forever, merging indigenous Indian construction and embellishing techniques with his idea of the future, his clothes reflect a rich heritage with a touch of glamour. Indian and international celebrities consistently endorse his designs on red carpet appearances. A few of them are Skylar Grey, Aishwarya Rai, Nicole Scherzinger, Julie Berman, Deepika Padukone and Sonam Kapoor.
