A few weeks ago, Mehul Choksi, Chairman of Gitanjali Group in an interview to WeddingSutra had announced his daughter Priyanka’s marriage to Antwerp-based Akash Mehta. His to-be-wed daughter is in the news again, she has just launched her own entrepreneurial venture. Priyanka, has brought to India A.Jaffe, New York’s most sought-after luxury bridal brand and one of America’s oldest bridal jewellery manufacturers. A.Jaffe’s flagship store on Hughes Road, Mumbai will retail Engagement, Wedding and Anniversary rings.
Priyanka herself wears an A.Jaffe engagement ring. What else is the privileged princess picking for her trousseau? “All my wedding wear will be designed by Abu Jani and Sandeep Khosla. For jewellery shopping I’m planning to visit Delhi, Kolkata, Jaipur and Hyderabad.” She adds: “I’m an accessory freak too—Malaga clutches are my favorite, and the other accessory brands I usually pick when travelling abroad are Chloe, Chanel, Fendi and Jimmy Choo.” And where does she plan to take her fiance for his wedding shopping? “His wear for the different functions may be a mix from different designers– Abu-Sandeep, Raghuvendra Rathore and Krishna Mehta”, she says.
Priyanka and Akash’s wedding is in Jodhpur in December this year.