Welcome to ‘The World of Weddings’: India’s first-ever immersive virtual wedding fair!
Like much else in the world, Indian weddings in 2020 have undergone a transformation like never before, with grand, royal, once in a lifetime celebrations giving way to intimate, family soirees and smaller, more meaningful events. In the wake of these new trends comes another game-changer, India’s first-ever virtual wedding fair, The World of Weddings (TWOW), a 3-day experiential affair from 23rd to 25th October 2020.
An immersive, one-of-a-kind online event, TWOW brings together the finest vendors in the industry to showcase their offerings and address the wedding woes of consumers within the comfort of their homes. Manoj Gopalani, Co-Curator, TWOW said, “The inception of The World of Weddings’ concept stems from the very thought of curating an opportune platform that will not only benefit wedding curators, designers, associates or industry experts but also probable couples and their families. It is a great way to network with the right partners through an immersive, yet intimate engagement that is also cost effective. The key takeaway is to make the magic of weddings a reality even in the virtual world.”
The integrated 3D platform presents an in-road into engaging with prestigious industry mavens including wedding planners, tourism boards, hotels, decorators, photographers, choreographers, fashion designers, and food & beverage experts among many others. Solving the age-old gap of direct business to consumer outreach, TWOW offers a virtual lobby, dedicated auditoriums and immersive galleries featuring segments like Expert Speak, Specialist Showcase and Grand Galleria across three days.
“What sets us apart is the reach of B2B2C. With opportunities to connect not only with brides and grooms, we have also curated a panel of the best in the industry to allow them to connect and collaborate with one another in this 3D immersive platform”, adds Neha Seth Arora, Co-Curator, TWOW.
The World of Weddings serves as an excellent platform for different kinds of wedding curators and prospective couples and their families ensuring increased outreach, visibility and one-on-one brand and consumer engagement.
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