Kodak re-imagines the India wedding experience
In India, a country not shy about big numbers, over 10 million weddings happen every year. It’s estimated that these loving couples and their families spend about $25 billion a year on these important milestones and that figure is expected to grow 25% annually.
Increasingly, today’s brides and grooms are looking to personalize their weddings, paying greater attention to decor, venues and design and the all important wedding album. That is why we recently launched KODAK Collections in India. The new service redefines the wedding album experience by offering a choice of themes and stylish designs not previously available in this category.
Kodak aims to redefine the wedding album experience by offering a choice of themes and stylish designs not previously available in this category. At the heart of this initiative is the passion that Kodak has dedicated to helping our customers –both consumers and businesses—re-imagine the digital printing and imaging experience. For the bride and groom, Kodak is proving a whole new range of choices and possibilities to tell their personal stories. For professional wedding photographers, this new solution opens up a new channel of profitable growth for their business.
Following the big event, they can now offer their clients an integrated solution that includes a range of album designs and layouts and then have the album processed centrally by Kodak using its KODAK NEXPRESS Digital Press and printed and delivered on high quality KODAK Photo Paper.